Category: Sales Processes

  I have heard it said, people buy cars from people, not companies. We can all come up with...

Let’s address this in two ways: (1) Offer a value proposition to the client that you’d want to hear. And, (2) Have a positive attitude; expect agreement in the sale/on the call.  We should have such wonderful news to share with the client that when they aren’t interested, it surprises us.  I’d bet that right now, you’re shocked when they are interested.

  Imagine this:  You own a car dealership. Most of your team have been with you for 10 years...